Planful

Marketing ROI To Validate Your Marketing Effort

Marketing ROI Performance Visibility

Combine performance and spend metrics to create granular, data-driven ROI analysis and justify the return on every marketing dollar for every marketing campaign. Integrate with sales data to estimate marketing contribution. Easily calculate marketing ROIs at any level, no matter how large the budget or complex the program.

Can’t justify Marketing’s financial impact?
Tied to rigid planning tools not built for marketing?
Trouble speaking the language of finance and accounting?

Planful helps you prove the value of marketing effort with financial metrics the c-suite can quickly fold into overall organizational performance and planning analysis. Granular ROI details bring more visibility into marketing investments versus returns to make better decisions and quickly redeploy resources based on profitability.

See How Planful Works

How Planful Helps You

You’re in Good Company“Working with [Marketing Performance Management] has been awesome! It is easy to set up and my teams found it simple to use.”

Mark GeremiaVP Marketing at Nuance

You’re in Good Company“Working with [Marketing Performance Management] has been awesome! It is easy to set up and my teams found it simple to use.”

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